Upcoming Webinar: B2B Sales Performance Management: Connecting Strategy to Daily Execution
- Salesgoal
- Jun 4
- 2 min read
Thursday 26th June, 2025, 15:00 CET
By Lasse Johansson
Unlock Real Results with Practical Sales Management Routines
Struggling to bridge the gap between sales strategy and actual performance? You’re not alone. Many B2B organizations set strong goals—but fall short when it comes to consistent execution on the frontlines.
Join us for an upcoming webinar where sales management consultant Lasse Johansson breaks down a real-life business case and shows how practical, day-to-day sales routines can turn strategy into results.
This session is ideal for Sales Directors, Sales Managers, and Revenue Leaders looking to drive accountability, improve team output, and lead with clarity.
Why B2B Sales Performance Management Matters More Than Ever
True sales performance isn’t just about hitting quotas—it’s about building systems that support consistent execution, behavior change, and rep development. In this session, you’ll discover how B2B sales performance management practices can help your team stay aligned, focused, and continuously improving.
What You’ll Learn in This Free Webinar
This hands-on session will explore:
How to build an effective targeting and segmentation strategy
How to plan and prioritize sales activities that actually move the needle
How to use 1:1 performance reviews to build competencies and coach reps effectively
How a simple B2B sales performance management framework can support consistent results
Meet Your Speaker: Lasse Johansson
With 15+ years of experience helping B2B sales organizations grow, Lasse Johansson brings a no-fluff, results-driven approach to sales leadership. His insights come directly from the field and are built around repeatable routines, clear KPIs, and practical coaching.
All of this is rooted in the practical sales philosophy behind SalesGoal.com—a platform designed to simplify sales execution without adding noise or complexity.
Event Details
Webinar Title: Connecting Sales Strategy to Execution in B2B
Date: June 26 2025
Time: 15:00 CET
Location: Online (link provided after registration by email)
Cost: Free

Reserve Your Spot Now!
Register now and discover how simple sales routines can make all the difference.
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