---
title: B2B Sales Management Insights | SalesGoal | Johan Carlsson
description: Practical insights on B2B sales management, sales execution, manager coaching, performance reviews, and commercial planning.
---

[![SalesGoal](https://www.salesgoal.com/hubfs/PRINCIPAL.png)](https://www.salesgoal.com)

- [PLATFORM](https://www.salesgoal.com/platform)
- [ADVISORY](https://www.salesgoal.com/advisory)
  
  ### [Business Games An evening simulation for sales directors and sales managers in Stockholm.](https://www.salesgoal.com/business-game)

  ### [Case Studies Real cases from our advisory services.](https://www.salesgoal.com/case-studies)
- [ABOUT US](https://www.salesgoal.com/about-us)
- [RESOURCES](https://www.salesgoal.com/resources)
  
  ### [Blog](https://www.salesgoal.com/resources/blog)

  ### [Know-how](https://www.salesgoal.com/resources/guides)

  ### [Advisory Case Studies](https://www.salesgoal.com/case-studies)
- [CONTACT US](https://www.salesgoal.com/contact-us)

[LOG IN](https://app.salesgoal.com/login) BOOK A DEMO

AUTHOR

# Johan Carlsson

[Follow me on LinkedIn](https://www.linkedin.com/in/johancarlsson3s/)

## Stories by Johan

---

<https://www.salesgoal.com/resources/blog/sales-joint-visits>

### [Sales Joint Visits: How to Plan, Observe, and Give Useful Feedback](https://www.salesgoal.com/resources/blog/sales-joint-visits)

Learn how to plan sales joint visits, observe customer conversations, and give useful feedback. Download the guide, checklist, and follow-up...

 Johan Carlsson  Oct 22, 2026

<https://www.salesgoal.com/resources/blog/3s-becomes-salesgoal-advisory>

### [3S becomes SalesGoal Advisory](https://www.salesgoal.com/resources/blog/3s-becomes-salesgoal-advisory)

3S is becoming SalesGoal Advisory, bringing over two decades of B2B sales expertise, practical tools and proven methodologies under one SalesGoal...

 Johan Carlsson  Sep 15, 2026

### Get new sales management insights

Practical ideas on sales execution, coaching and performance; delivered to your inbox.

[![SALESGOAL](https://www.salesgoal.com/hs-fs/hubfs/SALESGOAL_LOGO_WHITE.png?width=250&height=32&name=SALESGOAL_LOGO_WHITE.png)](https://www.salesgoal.com)

**BARCELONA OFFICE**   
Passeig de la Marina, 314.  
08860, Castelldefels, Spain.

**STOCKHOLM OFFICE**   
Frösundaviks allé 1.  
169 70, Solna, Sweden.

<https://www.linkedin.com/company/salesgoal-com>[mailto:contact@salesgoal.com](mailto:contact@salesgoal.com)

### Solutions

- [Platform](https://www.salesgoal.com/platform)
- [Advisory](https://www.salesgoal.com/advisory)

### Resources

- [Blog](https://www.salesgoal.com/resources/blog)
- [Case Studies](https://www.salesgoal.com/case-studies)

### Company

- [About us](https://www.salesgoal.com/about-us)
- [Contact us](https://www.salesgoal.com/contact-us)
- [Log in](https://app.salesgoal.com/login)

© 2026 SalesGoal. All rights reserved.  
[Privacy Policy](https://www.salesgoal.com/privacy-policy) · [Cookie Policy](https://www.salesgoal.com/cookie-policy)

[Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software)

 Cookie Settings